‘Fooling Some of the People All of the Time’ Review

foolingsome2Over the last couple of days, I’ve buzzed through David Einhorn’s Fooling Some of the People All of the Time (Wiley, 2008), which describes Einhorn’s six year saga shorting Allied Capital. As Joel Greenblatt tells it in the foreword, this was a saga in which the good guys were dragged through the mud and the bad guys carted off millions. At least for a while.

The story begins with a bang in May of 2002 when David Einhorn, then a relatively unknown hedge fund manager, gives a speech at the Tomorrows Children’s Fund charity event in which he lays out his case for shorting Allied Capital. Word of the speech races from the event, and the next morning, Allied opens at $21, a 20% drop. As Einhorn recalls, “I did not for even a minute consider covering any of our short.” (55)

Of course, one can quickly look at the ticker to see how the story ends. But in between lay six years’ worth of accusations, name-calling, “pretexting,” and criminal charges, all from the ultimate loser’s side. Along the way, the reader sees into the state of regulatory oversight, contemporary business ethics, and corporate America. It is an interesting and highly detailed narrative that I would recommend to anyone interested in today’s equity markets.

Particularly interesting was Einhorn’s account of starting his Greenlight hedge fund with $900,000, over half of which came from his parents’ pockets. Even with an abundant contact list, he and his partner “soon realized that almost no one would invest with a couple of twenty-seven-year-olds with no track record.” (19) Yet, his early returns made up for his perceived inexperience, netting partners 3.1% in May of 1996, 6.9% in June, and 4.8% in July. After getting their first million dollar partner that August, money rapidly found its way to their door.

Most useful was Einhorn’s brief descriptions of his earliest investments. Successful investors (particularly Buffett) are often asked where they would be investing with a small, million dollar portfolio, and here Einhorn gives a glimpse into the opportunities that these inquiring investors most covet. In 1997, Greenlight pushed money into insurance company demutualizations, spin-offs, Pinnacle Systems, and some short sales, like Boston Chicken and Samsonite. Boston Chicken bombed because its accounting practices “enabled it to recognize up-front revenue and profit when franchisees opened restaurants. Boston Chicken financed the openings and up-front fees and earned interest on loans to the franchisees. The underlying restaurants were not profitable enough to support the payments to the parent.” (25) In 1998, Greenlight’s short target was Computer Learning Centers, a for-profit education company; in 1999, Seitel, which had a multi-client library of seismic data used to find hydrocarbons.

All told, I thoroughly enjoyed it, and I was reminded what good research really looks like.

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2 responses to “‘Fooling Some of the People All of the Time’ Review

  1. pickupsticks

    It is a great book, i have read it twice now. Once when it came out and then again just recently. Einhorn is smart fellow, well worth watching what he does. I have taken a keen interest in his large position in FACT, very sweet looking at the current price.

  2. I may re-read it. Pleasantly facty without too many of the irritants in a lot of business books — namely Einhorn isn’t dripping with indignation, rather he lets the facts speak. (I read it as another True Wall Street Story, not an investment book.)

    I recognize the ticker’s evidence of Allied’s downfall, but could it be related to the book? Or did the inevitable simply happen a few months after the release of the book?

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